What are some of the value for money cars in India? Let’s look at the Tata Harrier 2023 to see which variants in its lineup are affordable car options in the premium SUV segment in India.
In this article, we will discuss
- What a value-for-money buyer looks for in a car
- Tata Harrier 2023 – a comprehensive analysis of its variants, features, affordability, and fuel efficiency
- How to pick the right car for you
Also read: 10 DC Design cars & how they look in the REAL world: Maruti Swift to Mahindra XUV500
What a Value-conscious buyer looks for in a car
A value-conscious buyer should look for these in a car:
- Affordability – a car should be affordable, and have low maintenance costs
- Fuel efficiency – The car shouldn’t guzzle fuel
- Safety features – Essential safety features are a must in a car
- Brand perception – Is the brand of the car known for its wide service network, after sales service, etc.
- Resale value – The car should fetch good resale rates
Value-conscious buyers seek maximum value at an affordable price. Key priorities are a competitively priced variant with decent feature kit including basics like airbags, ABS, power windows, alloy wheels etc. Good mileage and low maintenance costs are preferred.
Compromise on premium features is expected but core performance and safety essentials shouldn’t be sacrificed. Overall practicality, functionality and cost of ownership matter more than luxury features or style.
Why Tata Harrier 2023 is popular
The Tata Harrier 2023 offers an SUV experience and presence at a relatively affordable price. Generous road presence, high ground clearance for bad roads, responsive diesel engine and composure at high speeds give it robust SUV capabilities.
Safety kit covering 6 airbags, traction control, stability control is segment-leading. It maintains low ownership costs with competitive service costs and proven engine reliability. Competitive pricing across variants makes it attractive for budget buyers.
Decent equipment levels even in base variants without compromising on safety or core performance make it a practical choice. Thus it becomes an aspirational, safe and sensible SUV without stretching the budget.
Tata Harrier 2023 variants
| Variant | Price (INR) as on 6 November 2023 |
| Smart | ₹15,49,000 |
| Smart (O) | ₹15,99,000 |
| Pure | ₹16,99,000 |
| Pure (O) | ₹17,49,000 |
| Pure Plus | ₹18,69,000 |
| Pure Plus S | ₹19,69,000 |
Tata Harrier Smart
The Harrier Smart base variant is attractively priced and offers basics like 6 airbags, ABS, alloy wheels, display infotainment at a reasonable Rs. 15.49 lakhs. If you’re a tech-savvy gadget lover, you can check out our comparison of the Harrier 2023 with Mahindra XUV700.
Tata Harrier Smart (O)
Harrier Smart (O) adds essential front parking sensors for safety.
Tata Harrier Pure
The mid-range Pure variant gets added equipment like a LCD touchscreen infotainment at a compelling price under 17 lakhs. If you enjoy long-distance road trips, you can read our comparison of the Harrier 2023 with Mahindra Scorpio-N.
Tata Harrier Pure Plus
The Harrier Pure Plus improves on safety and comfort elements but costs over 18.5 lakhs.
Tata Harrier Pure Plus S
The top Pure Plus S gives all bells and whistles but breaches budget at nearly 20 lakhs. If you’re safety conscious, you can read how the Harrier 2023 stacks up against MG Hector.
Our Pick for the Best Tata Harrier 2023 variant for Buyers Seeking Value for Money
The Tata Harrier Pure is the ideal variant for a value-conscious buyer at Rs. 16.99 lakhs. It retains the core strengths of safety, performance and robust SUV character while adding only essential features within budget.
The proven 170PS diesel engine gives strong everyday performance and effortless highway cruising ability. ABS, EBD and corner stability control provide reassuring safety. 16-inch alloy wheels and high ground clearance give it SUV ruggedness for Indian roads.
The air purifier improves cabin comfort. Importantly, it gets a 7-inch touchscreen infotainment system over the base variant, which is a must-have feature today.
Thus the Harrier Pure focuses budget on features which really matter day-to-day like the touchscreen, while retaining safety, power and SUV capabilities. It achieves the ideal balance of functional technology, safety, performance and value for budget buyers.
The Top 3 choices
- Tata Harrier Pure
- Tata Harrier Smart
- Tata Harrier Smart (O)
| Feature | Smart | Pure | Smart (O) |
| Touchscreen | No | Yes | No |
| Parking Sensors | No | Rear Only | Yes |
| Alloy Wheels | Yes | Yes | Yes |
How to Pick the Right Car for You
- The mid-spec Harrier Pure adds needed features like touchscreen infotainment and steering controls while retaining value.
- The Harrier Smart gives essential safety and performance at the lowest price.
- The Harrier Smart (O) variant includes vital front parking sensors over the base model for just 50,000 Rs. more.
These three picks provide the best combination of must-have features, safety equipment and value for money. The Harrier impresses with its strong value positioning in the SUV segment, and these variants pack in the right features within a budget.
If you’re interested in reading more such guides to popular car variants, head over to our Buying Advice section.
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