Tata Tiago vs Maruti Suzuki S-Presso: Comparing Their Variants Priced Rs 5-6 Lakh for Tech-Savvy Gadget Lovers

As a tech-savvy gadget lover, you want only the best cars with advanced technology, or top cars with the latest features in India. We look at the Tata Tiago and Maruti Suzuki S-Presso, and see how their variants compare.

In this article, we will share

• What a tech-savvy gadget lover looks for in a car
• Tata Tiago vs Maruti Suzuki S-Presso – a comprehensive analysis of their variants, technology, features and gadgets
• How to pick the right car for you

Do these cars have innovative gadgets? Are these the most feature-rich cars in the hatchback and micro SUV segments respectively? Let’s find out.

Also read: 10 DC Design cars & how they look in the REAL world: Maruti Swift to Mahindra XUV500

What a Tech-Savvy Gadget Lover Looks for in a Car

Here’s what to look for in a car as a tech-savvy buyer:

• Hi-tech features: What advanced features such as infotainment system does the car have
• Driver assistance: Does the car have tech-driven features to assist you in driving
• Connectivity: Does the car have internet connectivity
• Convenience: What features does the car have to enhance convenience

The contemporary tech-savvy gadget lover demands more than just a car; they seek a technologically advanced experience. Key interests include cutting-edge infotainment systems with seamless smartphone integration via Android Auto or Apple CarPlay, advanced driver-assistance features, and interactive dashboards with touch-sensitive controls. 

They desire connectivity, not just for entertainment, but for real-time information and vehicle analytics. Moreover, innovative convenience features like push-button start, keyless entry, and automated systems are pivotal. 

Aesthetic technology integrations, both in interior design and external illumination like DRLs, also weigh significantly in their preferences.

Why Tata Tiago and Maruti Suzuki S-Presso are popular

Both Tata Tiago and Maruti Suzuki S-Presso resonate with tech-savvy gadget lovers for various reasons. 

The Tata Tiago impresses with its sturdy build and fresh design, appealing to those who don’t compromise on safety and style. Its Harmon infotainment system, known for superior sound quality and seamless connectivity offers an immersive auditory experience. The presence of features like digital instrument clusters and smartphone integration elevates the driving experience.

On the other hand, the Maruti Suzuki S-Presso offers an elevated stance, providing a commanding view of the road, a feature appreciated by gadget enthusiasts for the enhanced visibility and sense of control. Its SmartPlay Studio infotainment system is a treasure trove for tech-lovers, with Apple CarPlay, Android Auto, and even navigation features in certain variants. 

Both cars provide a blend of essential tech features, driving comforts, and safety attributes at a competitive price point, making them popular choices for the tech-savvy audience.

Tata Tiago and Maruti Suzuki S-Presso Variants Shortlist in Rs 5-6 Lakh Range

For Tata Tiago, we have:

Variant	Price (INR) as on 13 October 2023
XE	₹560,000
XT Option	₹600,000

For Maruti Suzuki S-Presso, we have:

Variant	Price (INR) as on 13 October 2023
VXI	₹521,000
VXi Plus	₹550,000
VXi Opt AT	₹576,000

Tata Tiago XE

Despite its entry-level positioning, the Tata Tiago XE does not skimp on essential tech features. It includes power windows at the front, an aspect of convenience highly valued by tech-savvy users, and manual ORVMs, a necessity for efficient driving. 

However, it misses out on several attributes like a touchscreen, audio system, and keyless entry, which are vital for a tech-centered demographic. If you’re budget-conscious, you can read our comparison of the Tiago with Maruti WagonR.

Tata Tiago XT Option

This variant stands out with its OEM audio system featuring 4 speakers, ensuring a rich auditory experience. It also sports automatic ORVMs and power windows, both front and back, enhancing convenience significantly. 

The inclusion of a touchscreen, albeit without navigation, is a positive, but the absence of advanced tech features like a rear parking camera, keyless entry, and push-button start might not satisfy the tech aficionado’s appetite. If you’re a senior citizen car buyer, you can read our comparison of the Tiago with Hyundai Grand i10 Nios.

Maruti Suzuki S-Presso VXI

This variant brings to the table an OEM audio system with Bluetooth connectivity, cruise control, and power windows, melding entertainment and convenience. 

However, the tech-savvy driver’s experience might be slightly dimmed due to the absence of key tech features such as a touchscreen infotainment system and a rear parking camera. If you’re a style-conscious car buyer, you can check out our comparison of the S-Presso with Renault KWID.

Maruti Suzuki S-Presso VXi Plus

The VXi Plus takes tech integration a step further with its 7-inch touchscreen infotainment system, providing both entertainment and navigation. Voice-activated controls add to the convenience, but like other variants, it misses on several advanced features, limiting its allure for the gadget lover.

Maruti Suzuki S-Presso VXi Opt AT

This variant maintains standard tech features similar to the VXI model but brings in the ease of Automatic Transmission (AT), adding significant convenience for urban driving scenarios familiar to many tech-savvy drivers. However, the lack of advanced gadgetry remains a notable drawback.

Our Pick for the Best variant among Tata Tiago and Maruti Suzuki S-Presso for Tech-savvy gadget lovers

The Maruti Suzuki S-Presso VXi Plus emerges as the prime choice for a tech-savvy gadget lover. Priced at INR 550,000, it strikes a commendable balance between technology integration and affordability. 

Unlike its peers, the VXi Plus boasts a 7-inch touchscreen, a gateway to enhanced interactivity, and superior infotainment, supported by Android Auto and Apple CarPlay, essentials for the modern, connected individual.

Voice-activated controls in this variant underscore convenience, allowing users to command functions without diverting attention from the road, a feature that resonates with gadget lovers who appreciate multitasking efficiencies. 

Additionally, the presence of essential conveniences like power windows, automatic ORVMs, and a keyless entry system enriches the user experience, aligning with the tech-savvy individual’s desire for a seamless blend of technology and comfort.

While it does miss out on some advanced features like a 360-degree camera or adaptive cruise control, the VXi Plus encapsulates the most sought-after technologies and conveniences within a reasonable price bracket, making it the best fit for tech enthusiasts looking for a tech-packed yet budget-friendly option.

The Top 3 choices

1. Maruti Suzuki S-Presso VXi Plus
2. Tata Tiago XT Option
3. Maruti Suzuki S-Presso VXI

Feature	VXi Plus	XT Option	VXI
Touchscreen Infotainment	Yes	Yes	No
Voice Activated Controls	Yes	No	No
Automatic ORVMs	Yes	Yes	No
Keyless Entry	Yes	No	Yes
Cruise Control	No	No	Yes

How to Pick the Right Car for You

• The Maruti Suzuki S-Presso VXi Plus leads the pack with its comprehensive suite of tech features, including voice-activated controls and a touchscreen infotainment system, meeting the tech-savvy user’s needs for connectivity and interactive control. 
• The Tata Tiago XT Option, while lacking voice control and keyless entry, does provide a touchscreen and automatic ORVMs.
• The S-Presso VXI variant, though not as tech-rich, is still a budget-friendly option.

If you’re interested in reading more such face-to-face comparisons of popular car variants, head over to our Buying Advice section.

Also read: Upcoming 2022 Maruti Suzuki Vitara Brezza rendered