Mahindra Thar's 5-Door Variant (Armada) Set for a Mid-2024 Launch: New Insights

Written By  Aquib Nawab

Credits: CarToq

Mahindra Thar Armada

The Mahindra Thar Armada, a highly anticipated 5-door variant set for a mid-2024 launch. Rajesh Jejurikar, executive director and CEO of Mahindra and Mahindra, revealed new insights into the company's strategic decisions to meet market demands.

Credits: CarToq

Addressing Market Demand

Mahindra responds to consumer demands by introducing the 5-door Thar variant, aiming to offer both off-road capability and practicality. Jejurikar's announcement addresses the long waiting period for the 3-door Thar, ensuring timely availability of the new model.

Credits: CarToq

Dedicated Production Line

To meet the rising demand for the Thar Armada, Mahindra has established a dedicated production line, ensuring timely manufacturing of the 5-door variant. This underscores Mahindra's commitment to fulfilling consumer demand without prolonging the waiting period for the 3-door Thar.

Credits: CarToq

Enhanced Practicality

It emphasizes enhanced practicality, boasting a 22% increase in cabin space due to its extended wheelbase. This improvement aims to provide a more family-friendly driving experience, fulfilling the need for greater comfort and utility.

Credits: CarToq

Click Here to Watch About Mahindra Thar First Drive Review

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Roof Options

It introduces a new roof configuration, replacing convertible and fiberglass options with a metal roof and soft roof liner. This change enhances durability and versatility, aligning with the Armada's design philosophy.

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Powertrain Options

It offers powerful engine options (2.0-liter turbo-petrol and 2.2-liter diesel), delivering up to 200bhp and 370-380Nm of torque for petrol, and 172bhp and 370-400Nm of torque for diesel. It comes with both 6-speed manual and torque converter automatic transmissions to cater to diverse driving preferences.

Credits: CarToq

Feature-Rich Cabin

It boasts a modern and feature-rich cabin, offering enhanced comfort and convenience with its 10.25-inch infotainment system, wireless connectivity, and automatic climate control, distinguishing it from its predecessor.

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Interior Design

The interior design of the Thar Armada seamlessly combines style with practicality, featuring a sophisticated blend of beige and black elements. This departure from the all-black interior of the 3-door Thar enhances the overall aesthetic, appealing to discerning consumers with its refined elegance.

Credits: CarToq

Market Impact

The Thar Armada offers a unique blend of off-road capability, practicality, and modern features, potentially competing with compact SUVs like the Creta and Seltos. Its introduction may also affect competitors like the Maruti Jimny, thanks to its emphasis on a 5-door layout.

Credits: CarToq

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